Uniquely identifiable garments with focused colour blocked sectionS - fresh blue for masculine energy - hot, clear red for feminine strength + depth and darkest ink black for neutrality and power. A company with an intentionally minimal carbon footprint. We create individually engineered unisex sports gARMENTS for any athlete. any level. All are welcome. #knowyourself
NATALIE is the founder and CEO of the brand and a force majeure of the Fashion Industry as well as an entrepreneur. A University of the Arts alumna of The London College of Fashion with a Major in Product Design and Development for the Fashion Industries, MYSPORTLONDON is Natalie’s second foray into the world of Fashion. READ MORE
The MYSPORTLONDON brand was conceived as an antidote to overtly gendered sports clothing currently available to the market and as an answer for all athletes wanting to participate and be identified as 'belonging' to a brand where the quality of your sex bears no relation to the quality of your sport.
The FIRST COLLECTION is a range designed to be highly visible, establishing and above all supremely comfortable. The collection contains features across the board colour accents; these will appear on the bottom right of ALL leggings from ankle to knee level. At the bottom right cuff of tracksuit bottoms, on the right arm of jumpers. READ MORE
Our MYSPORTLONDON LOGO and assets are all created in-house by our incredibly gifted design team.
Independantly owned and run, we work to produce content and assets that are both engaging and authentic. We believe this is best done from our organisation, from within.